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Jim Owens

Jim Owens is Sr. Director of Product Management for Advertising Solutions at CommScope. Mr. Owens has more than 20 years of video and technology product management and marketing experience, managing various product lines including Video on Demand, Network PVR, ABR Packaging, Multicast ABR and Advertising.

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Jim Owens Headshot Jim Owens

September 14, 2023

Streaming Session Management: The key to personalized (and profitable) Streaming Video experiences

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Jim Owens Headshot Jim Owens

September 06, 2022

The Case for Multicast ABR and Live TV

Video on-demand (VOD) is changing the way our favorite content, whether a TV series or movie title, is delivered to our homes. Sometimes the viewer experience is exceptional and sometimes, its underwhelming. In this blog, we take a closer look at current content delivery models and use cases to see where they succeed, where they fall short, and where there are exciting new possibilities and opportunities.

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Jim Owens Headshot Jim Owens

December 22, 2021

Personalized Advertising: Enhancing the Viewing Experience for Video Streamers

CommScope won a VideoTech Innovation Award in the category Next Gen Advertising (Supply Side) for its technologically advanced Manifest Delivery Controller (MDC) solution. This award highlights CommScope’s leading role in innovative advertising solutions for pay TV. Jim Owens blogs on how this innovation benefits customers.

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Jim Owens Headshot Jim Owens

June 01, 2021

Operator’s Guide to the Future of IP Advertising

IP ad delivery represents a new world of opportunity for operators. The most successful will be those who act early, have a clear strategy for transition, and partner with vendors who have deep experience in both legacy and IP platforms. Read Jim Owens' blog to learn more about the future of IP advertising.

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